The idea is to get a picture of you with the champ lying down.
5 seconds sound clip from the The Milky Way (1936) movie soundboard.
You can hear this line at 00:58:14 in the DVD version of the movie.
Quote context
[...]
- Get ready, will you, boys? That's fine.
- Ha. Anything for you. Here's what I had in mind.
- The paper wanted a full page, you see? With you and the champ standing together.
- But I said to them, it might be better if the two of you were standing...
- The idea is to get a picture of you with the champ lying down.
- Come on, make it snappy, make it snappy. This is all you're gonna get.
- Oh! You shouldn't! Oh, you shouldn't.
- Now, wait a minute! You can't do this to me!
- I know 50000 will buy a lot of chickens.
- Chickens? Honey, it'll buy ostriches.
- You haven't heard anything yet.
[...]