The public was promised they'd hear us announce the slogan winner last night on the radio, so we couldn't agree and we didn't announce it.
8 seconds sound clip from the Christmas in July (1944) classic radio play.
You can hear this line at 00:33:17 in the radio play.
Quote context
[...]
- Hey! Somebody, find the ice-cream wagon! Free ice cream, kids! Free ice cream for everybody!
- Oh now, look, Bildocker, get wise to yourself.
- If the slogan's good enough for the eleven of us, who are you to say that it smells?
- One more crack out of you, and I'll bust you right on the nose!
- Everybody but you says that this slogan is just what the doctor ordered.
- 'Maxford's: magnificent and mellow.'
- It's brief, it's smooth, it's pungent.
[...]