No high-pressuring and forcing a customer to take something he doesn't really want.

6 seconds sound clip from the Miracle on 34th Street (1947) movie soundboard.

You can hear this line at 00:27:40 in the Blu-ray version of the movie.

Quote context

[...]

- Over 500 thankful parents expressing undying gratitude to Macy's.

- Never in my entire career have I seen such a tremendous and immediate response to a merchandising policy.

- And I'm positive that if we expand our policy, we'll expand our results as well.

- Therefore, from now on, not only will our Santa Claus continue in this manner, but I want every salesperson in this store to do precisely the same thing.

- If we haven't got exactly what the customer wants, we'll send him where he can get it.

- No high-pressuring and forcing a customer to take something he doesn't really want.

- We'll be known as the helpful store, the friendly store, the store with a heart, the store that places public service ahead of profits. And, consequently, we'll make more profits than ever before.

- Oh, yes, I know it's late and we're all tired and we want to go to dinner, so we'll continue the first thing in the morning.

- In the meantime, you fellas get together and figure out the best way to promote this thing.

- We'll do that. Good night, R.H.

- Good night.

- Good night.

- Good night.

- Good night, R.H.

[...]